Versatile: and a little of everything
K2M Creative Media positioned an already successful medical brand for the next quarter of a decade. With clinics in different regions of Michigan, this ongoing campaign was multi-pronged. Marketing goals varied by clinic. The personal relationship in this kind of situation means everything. K2M took the time to get to know each clinic as a separate business and to get to know the overall brand and value proposition offered.
The image and online presence were revamped. A social media campaign was launched. New traditional media was created. Every aspect of marketing and communications was addressed.
Logo. Collateral. Website. Social Media. SEM. Mobile. TV. Radio. Print.